MARKETING


Productivity

Updated Sep 3rd, 2020

Neil Patel

What Industry should you enter? Use Google trends and type in a niche. Don’t compete with marketers. Whatever niche you are in make sure you an expert in it. Needs to help people. How many unique visitors per month. Build something you can be proud of. Don’t build a product you are scared to tell your friends about. finish within 3 months but longer than 1 month. create videos and audio files and create membership portal, email, and WPMember. How much you should charge? $997 is a good starting point. under $3000 because anything over needs a sales team. give enough value. Add bonuses to keep making it better. Create something and sell the shit out of it. HotMart (clickbank is another really good one) – Brazil – Free Marketing Tips, collect email, send to webinar jam (webinar tool you can sell on), PowerPoint, follow up sequence. PPT tips: should be at least 1.5 hours long 40 educating 20 sales pitch, Q&A, then webinar jam you show a buy now button at the right price. FB converts really well. Goal is to help you with XYZ and by the end you should be able to do ABC and then if you stay until the end I will also give you notes and a framework in 22 ways of how you can do this. Testimonials. I had to learn these tactics the hard way. Lead magnet. Your highest converting channel is the email list. collecting emails: Popups. Did you find this valuable in webinar chat? want me to teach you something else? get them engaged because if you get them engaged they are more. Facebook group. Money back guarantee. Japan never does refunds. Bonus #4, I’ll give you my Rolodex. $20k now $5k but down to $997. Then realistic testimonials. Every 100 webinar signups with just name and email gets 3.6 conversions, 1.8 from webinar and twice that afterwards through follow-up text and email. Expect half your sales from the email sequence. infusion-soft. plus this countdown timer withing the email. pick snippets $47 and it will send you an email looks handwritten but adds it in automatically. Turbo-dial goes and collects all the phone numbers and texts automatically the next day? name? Hey this is Andre from Neil Patel’s team. Any reason didn’t you didn’t do the webinar. Philippines in the chat room 24 hours a day. Support staff and paid $1200 a month and get an extra dollar an hour if they are good. Digital products. Make sure you are providing value. Scared of public speaking? Outsourcing labor for pennies on the dollar? don’t want to be the voice go to voices.com or fiver and find a voice actor. Traffic is useless unless you can convert. How expert is expert enough to sell? Need to know well enough to teach and create value or partner up.

So I want to learn to code as a case study and I’m going to do this using accelerated learning techniques and the whole reason for doing this is to help me build entrepreneurial opportunities (digital products, affiliate sales, software as a service, etc.). I’m going to use sales techniques, data-driven action items, and just outright hustle with the ultimate goal of financial independence. As a backup for these entrepreneurial opportunities, I’ll be able to get a remote development job. So what are these entrepreneurial opportunities you may ask? Well slam some coffee and you’ll come up with a dozen. For some good idea generation think about what your hobbies, interests, passions are will you be proud to build or you proud to be part of and then you know just listening to the market to find out what does the market want. A couple things that come to mind for me are a paddle boarding site, super quick animated gifs of my top 10 instant pot recipes to sell instant pots as an affiliate.

Neil Patel was just throwing out an example of go sell a $997 course that converts at 3% from a webinar and that would essentially mean that you know I got to get 170 people in a webinar a month and convert at 3% I mean I only have to sell 12 courses a month, 60 a year, 0.6 a day considering a 5 day work week. So I mean I think these are pretty attainable numbers to sell 60 courses in a year. To make it simple you could sell a course a week for 52 weeks. The main pitch being look I just wasted 10 years of my life I was paid for it but it’s just under employed and we’ve all heard of that 10,000 hours to become an expert thing I did that twice and what do I have to show for it. I’m here because I don’t want you to make the same mistakes that I did. I’m going to show you how to leverage accelerated learning techniques to learn a valuable skill that’s going to help you build entrepreneurial opportunities and that’s going to result in financial independence and if it’s not then guess what you just learned how to use accelerated learning techniques to get you a backup job which is also pretty f****** good.


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